How much does ActiveCampaign cost in Australia?
Read in Australian dollars on activecampaign.com/pricing on 30 September 2026, for 1,000 email contacts billed annually: Starter A$23 a month (one user, five actions per automation), Plus A$74 (unlimited automation actions, landing pages), Pro A$119 (three users, advanced segmentation and conditional content) and Enterprise A$218 (five users, SSO and a dedicated account team).
Those are starting prices. Every plan rises as your contact count grows, so price your real list size on ActiveCampaign's own page before you commit. There is no free plan and no discount code; the published offers are the 14-day free trial with no card and ActiveCampaign's own 30-day results guarantee, which offers your money back.
What ActiveCampaign is for
ActiveCampaign combines email marketing with a deep automation engine and a light CRM. You send campaigns and newsletters, but the real power is the visual automation builder: sequences that branch based on opens, clicks, purchases or any tag, so each contact gets a relevant path.
Segmentation, forms and a sales CRM round it out, making it a single tool for turning a list into automated, personalised follow-up. It suits businesses that have outgrown basic email tools.
Who it suits, and who it doesn't
It fits small and mid-sized businesses that want more than send-and-hope email, and are ready to use automation and segmentation properly. If you value a powerful automation builder, it is one of the strongest options.
It is less suited to someone who only needs a simple newsletter, where a lighter or free-tier tool is cheaper. Pricing is by contact volume, so costs rise as your list grows, on every plan.
How to get started
- 1
Start the trial
Open ActiveCampaign through the link and sign up, no card required for the 14-day trial.
- 2
Import and segment
Bring in your contacts, add tags and build the segments you want to message differently.
- 3
Build an automation
Use the visual builder to create a welcome or follow-up sequence, then send your first campaign.
Should you use ActiveCampaign?
ActiveCampaign is an email marketing and automation platform with a built-in CRM. In Australian dollars its Starter plan starts at A$23 a month for 1,000 contacts billed annually, and new accounts get a 14-day free trial with no credit card (activecampaign.com/pricing, read 30 September 2026). Every plan's price rises with the size of your list.
Frequently asked questions
Is there an ActiveCampaign free trial or discount code?+
There is a trial and no code. New accounts get a 14-day free trial with no credit card, per ActiveCampaign's pricing page on 30 September 2026. Neither ActiveCampaign nor Refer Labs has a discount code to offer.
Does ActiveCampaign have a free plan?+
No, there is no permanent free plan; it offers a 14-day free trial instead. If you only need a simple free newsletter tool, a freemium email platform may suit better, but the trial lets you test the automation first.
ActiveCampaign vs a basic email tool, what's the difference?+
Basic tools send broadcasts to a list. ActiveCampaign adds an automation engine that reacts to each contact's behaviour, plus segmentation and a CRM, so follow-up is personalised and hands-off. It is the step up when send-and-hope email stops being enough.
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