How much does Keap cost?
Keap has dropped feature-based plans. Read on keap.com/pricing on 30 September 2026, the whole platform, covering CRM, automation, email and text, pipeline, landing pages, payments, appointments and reporting, starts at US$299 a month, billed monthly. The price is set by your number of users and contacts, which the page lets you adjust.
Keap also lists implementation services as required: strategy consulting, data import and migration, sold as packages on top of the subscription. Keap offers no free plan and no longer shows a free trial; it invites buyers to ask about current promotional offers on a demo or call. Keap lists no discount code on its own site, and Refer Labs has none to pass on.
What Keap does
Keap brings a CRM together with the marketing and follow-up that usually lives in separate tools. Contacts, deals and a sales pipeline sit alongside email and SMS campaigns, landing pages and forms, and automations that trigger the next step when a lead acts.
The point is that follow-up stops being manual. A new lead can be tagged, emailed, and moved through a sequence automatically, so a small team behaves like a much larger one without extra admin.
Who it suits
Keap fits small businesses, coaches, agencies and solopreneurs who are losing revenue to inconsistent follow-up and want the CRM and the automation in one system rather than stitched together. It is heavier than a simple contact list, so it rewards businesses that will use the automation.
The subscription price moves with your users and contacts, and implementation is an extra cost, so get both figures on the demo before comparing Keap with a CRM you can set up yourself.
How to get started
- 1
Book a demo
Open Keap through the link and book a demo; ask for the price at your user and contact count.
- 2
Import your contacts
Bring in your list and set up your pipeline stages.
- 3
Automate follow-up
Build an email/SMS sequence so new leads are chased automatically.
Should you use Keap?
Keap is a CRM with sales and marketing automation for small businesses, sold as one platform starting at US$299 a month, billed monthly, plus required implementation services (keap.com/pricing, read 30 September 2026). Keap no longer shows a free trial; the way in is a free demo. It combines contacts, a sales pipeline, email and text marketing, landing pages, payments and automated follow-up.
Frequently asked questions
Is there a Keap free trial or discount code?+
Neither, as of 30 September 2026. Keap's site shows no free trial and no free plan, and every call to action is a demo. Neither Keap nor Refer Labs has a discount code to offer; its pricing page invites you to ask about current promotional offers.
Who is Keap best for?+
Small businesses, coaches, agencies and solopreneurs who want a CRM plus marketing and follow-up automation in one place, and who are losing leads to manual, inconsistent follow-up.
What is the difference between Keap and a simple CRM?+
A simple CRM stores contacts and deals. Keap adds the marketing and automation layer, email and SMS campaigns, sequences and triggers, so the follow-up runs automatically rather than relying on someone remembering to do it.