CRM · Australia
Pipedrive vs HubSpot in Australia: AUD seats and the free CRM
HubSpot's CRM is free for up to 2 users with no credit card, and Pipedrive has no free plan at all. Past that, both quote Australian dollars per seat. Pipedrive runs from AU$19 (Lite) to AU$109 (Ultimate) a month billed annually, or AU$34 to AU$139 billed monthly, after a 14-day trial (pipedrive.com/en/pricing, read 4 October 2026). HubSpot's Starter seat lists at A$31 a month as its standard price, with a limited-time new-customer price showing beside it, and its Professional tier adds a required one-time onboarding fee of A$2,160 on Sales Hub (hubspot.com/pricing, read 4 October 2026). Pipedrive says implementation is free on any plan over $400 a year. Neither page says whether GST is included.
Refer Labs may earn a commission if you sign up or buy through the links on this page, including to Pipedrive, at no extra cost to you. HubSpot is not a Refer Labs partner. Plenty of other CRMs are sold in Australia; this page sets these two side by side.
Pipedrive
A paid, pipeline-first CRM priced per seat in Australian dollars.
- Four plans from Lite to Ultimate, billed monthly or annually
- Email sync, automations and sequences from the Growth plan
- Add-ons for lead capture, campaigns, projects and documents
No Refer Labs code. Refer Labs earns a commission if you sign up through this link.
Continue to PipedriveHubSpot
A free CRM for up to two users, with paid hubs for sales, marketing and service.
- Free tools across marketing, sales and service
- Starter, Professional and Enterprise priced per seat in AUD
- Required onboarding fee on Professional and Enterprise
No Refer Labs code. Refer Labs does not earn from HubSpot; this link opens HubSpot's own pricing page.
See HubSpot's plansIs HubSpot CRM really free?
For one or two people, yes. The free tier bundles HubSpot's free marketing, sales, service, content and data tools, with HubSpot branding on email and live chat and a cap of 2,000 marketing email sends a month. The third user is where the free tier ends, and from there a Starter seat at A$31 a month standard (read 4 October 2026) is the next step, with 1,000 marketing contacts included on Marketing Hub Starter.
Pipedrive never had a free tier to grow out of. Its argument is a pipeline-first layout and a published price ladder with no onboarding fee: Growth (AU$49) adds full email sync, automations and sequences, and Premium (AU$79) adds lead routing, scoring and e-signatures, all per seat a month billed annually (read 4 October 2026).
What does each include?
| Read 4 October 2026 | Pipedrive | HubSpot |
|---|---|---|
| Currency shown | AU$ | AUD (A$) |
| Free planread 4 October 2026 | None; 14-day trial, no card | A$0 for up to 2 users, no card |
| Entry seatread 4 October 2026 | Lite AU$19/seat/month billed annually; AU$34 billed monthly | Starter A$31/seat/month standard |
| Higher tiersread 4 October 2026 | Growth AU$49, Premium AU$79, Ultimate AU$109 billed annually; AU$69, AU$109, AU$139 billed monthly | Sales Hub Professional A$155/seat/month standard; Enterprise from A$240/seat/month |
| Onboardingread 4 October 2026 | Implementation free on plans over $400 a year (Pipedrive FAQ) | Required one-time fee: A$2,160 Sales Professional, A$5,040 Sales Enterprise |
| Email marketingread 4 October 2026 | Campaigns add-on from A$13.33 | Free: 2,000 sends/month with branding; more on paid Marketing Hub |
Choose Pipedrive if
- Your team has three or more salespeople, past the point where HubSpot's free tier stops.
- You want a fixed per-seat price with no onboarding fee on top.
- Deals moving through a visual pipeline is the core of how you sell.
Choose HubSpot if
- One or two people will use the CRM, so the free tier costs nothing.
- Marketing email, live chat and service tickets belong in the same platform as sales.
- You already use HubSpot's free tools and want to keep the same data.
Pipedrive and HubSpot: common questions
How many users does HubSpot's free CRM allow?
Two. HubSpot's pricing page lists its free tools at A$0 a month, "Free for up to 2 users. No credit card required." Free marketing email is limited to 2,000 sends a calendar month with HubSpot branding (hubspot.com/pricing, read 4 October 2026).
Does Pipedrive have a free plan?
No. Pipedrive offers a 14-day free trial with no credit card required, then paid plans from AU$19 per seat a month billed annually, or AU$34 billed monthly (pipedrive.com/en/pricing, read 4 October 2026).
Does Pipedrive charge in Australian dollars?
Its pricing page shows Australian visitors AU$ figures: Lite AU$19, Growth AU$49, Premium AU$79 and Ultimate AU$109 per seat a month billed annually (read 4 October 2026). The page notes its prices exclude VAT for EU customers and does not say how GST is handled.
Does HubSpot charge an onboarding fee?
On Professional and Enterprise, yes. HubSpot's Sales Hub page says the cost shown does not include a required one-time Professional Onboarding fee of A$2,160, or A$5,040 for Enterprise (read 4 October 2026). Its free and Starter tiers list no onboarding fee.
Is Pipedrive a Refer Labs partner?
Yes. Pipedrive is a Refer Labs affiliate partner, so a sign-up through these links earns a commission. HubSpot is not, and its link carries no tracking.
Open either and check today's seat price
HubSpot runs time-limited new-customer pricing and Pipedrive changes plan features regularly. The prices above were read on 4 October 2026.
Pipedrive
A paid, pipeline-first CRM priced per seat in Australian dollars.
- Four plans from Lite to Ultimate, billed monthly or annually
- Email sync, automations and sequences from the Growth plan
- Add-ons for lead capture, campaigns, projects and documents
No Refer Labs code. Refer Labs earns a commission if you sign up through this link.
Continue to PipedriveHubSpot
A free CRM for up to two users, with paid hubs for sales, marketing and service.
- Free tools across marketing, sales and service
- Starter, Professional and Enterprise priced per seat in AUD
- Required onboarding fee on Professional and Enterprise
No Refer Labs code. Refer Labs does not earn from HubSpot; this link opens HubSpot's own pricing page.
See HubSpot's plansSources
Each page below is the vendor's own, read on 4 October 2026. Prices are shown in the currency and on the tax basis each vendor prints, and are not converted or added together.
- Pipedrive pricing and FAQ: www.pipedrive.com/en/pricing, read 4 October 2026
- HubSpot CRM pricing: www.hubspot.com/pricing/crm, read 4 October 2026
- HubSpot Sales Hub pricing: www.hubspot.com/pricing/sales, read 4 October 2026
- HubSpot Marketing Hub pricing: www.hubspot.com/pricing/marketing, read 4 October 2026
Editor Jarred, FounderLast updated How we compareHow we make money
Refer Labs is an independent Australian comparison publisher.
Some links on this page are affiliate links, including to Pipedrive. If you sign up or buy through one, Refer Labs may earn a commission at no extra cost to you, and it never changes a comparison or a conclusion.